How IoT fits in
With businesses starting to see the potential of the IoT, software-based selling models are enabling them to see the commercial benefits. 88% believe IoT is driving growth in the industry and that IoT itself is a chance to change their company’s business model (85%). Enabling automated upgrades (61%), remote support (57%), collecting usage analytics (54%) and gathering increased and higher quality customer insights (53%) are the main benefits businesses see IoT enabling.
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